About Us
Blue Relay is a Botswana-based WhatsApp automation agency dedicated to helping businesses modernize customer communication. We design and manage secure WhatsApp chatbot systems that streamline support, automate bookings, and improve response times.
Our approach focuses on reliability, compliance, and operational efficiency. By leveraging the WhatsApp Business platform, we enable organizations to deliver faster service, reduce repetitive workload, and maintain consistent communication with their customers.
Our Vision
Key objectives
We are committed to building structured, scalable WhatsApp automation systems that help businesses operate more efficiently. Our focus is on measurable performance, secure implementation, and long-term operational reliability.
60%
Average automation rate per client
30%
Reduction in operational workload
50+
Businesses supported
Why work with Us?
Blue Relay is positioned as a long-term automation partner, not a temporary technical provider.
System-Driven
Unlike hiring additional staff or outsourcing to a freelancer, Blue Relay delivers structured automation systems that operate consistently — without reliance on individual availability.
Our solutions function 24/7, ensuring customers receive immediate, standardized responses at all times.
Reduce Operational Costs
We implement automation systems that handle repetitive and structured inquiries instantly, reducing dependency on additional administrative staff while maintaining consistent service quality.
Our systems operate 24/7 without overtime, leave, or shift limitations.
Designed for Today. Built for Tomorrow
While our current focus is structured WhatsApp automation, Blue Relay is strategically positioned to evolve alongside advancements in artificial intelligence.
This ensures our clients remain aligned with emerging digital communication trends without requiring complete system overhauls in the future.
Ready to Modernize Your Customer Communication?
Partner with us to implement secure, scalable WhatsApp automation systems tailored to your business operations.